|
Gomestic > Tags > snob appeal
|
 |
snob appeal |
|
|
 | | The Trappings of "New and Improved" | | by Michael Pollick, Apr 21, 2007 | | Many consumers are easily swayed by the words "new and improved" judiciously placed on a product's packaging. It really doesn't matter if the claim is true or not, as long as the consumer honestly believes he is getting a better deal than anyone else. | | Comments(0) Liked It: 0 |
|
|
